Best
Matcha
Ever.
Elevate your ritual with our organic ceremonial matcha, smooth and naturally sweet, where every sip becomes a moment of pure pleasure.
They fell in love.
Maria
@mmari7a
Victoire
@vicsau13
EIML Market
Google reviews
What people say.
“First time trying matcha and I loved it! A wonderful discovery. The matcha is truly delicious and very high quality. Yasmine is also really lovely, she gives lots of advice and you can tell she's a real matcha expert. She takes the time to explain and share her passion. I really recommend it!”
“A real matcha gem, the kind you rarely find in Europe. Having travelled a lot in the countries this product comes from, and a fan from day one who has been drinking it for over 15 years, I found in Best Matcha Ever the taste of the best matchas I've ever had. A must-have in your kitchen.”
“This matcha is so good and really smooth, I'm a fan! I drink it all the time now, it's a little gem!”
Reviews posted by customers on our Google profile, reproduced unchanged (translated from French). They are not checked by us. Shown in no particular order.
The Ritual Effect
Unmatched Taste
“Smooth, creamy and vibrantly green. No bitterness, just pure umami.”
Steady Energy
“Rich in L-theanine for calm, clear focus. No jitters, no crash.”
Body Wisdom
“Rich in antioxidants. A gentle, natural ally for everyday wellbeing.”
Pure Heritage
“Shade-grown, stone-ground, 100% organic.”
Unmatched Taste
“Smooth, creamy and vibrantly green. No bitterness, just pure umami.”
Steady Energy
“Rich in L-theanine for calm, clear focus. No jitters, no crash.”
Body Wisdom
“Rich in antioxidants. A gentle, natural ally for everyday wellbeing.”
Pure Heritage
“Shade-grown, stone-ground and 100% organic.”
You Can Taste the Difference.
Our Grade 6A Ceremonial matcha versus the supermarket alternatives.
Yasmine out and about
Our Pop-ups
EIML Paris
Makers' market · Esprit de Créateur
Yasmine's very first market, alongside jewellers, ceramicists, woodworkers and corset makers. The students discovered matcha and loved it: a memorable first edition.
01 / 04
Market · Pop-up · Private hire
Bring matcha to your event.
School, trade fair, pop-up shop or private party: Yasmine comes to you with her stand and lets your guests discover Best Matcha Ever.
Your questions, answered
Frequently asked questions
Where does your matcha come from?+
Our matcha is shade-grown and then stone-ground, following traditional methods. We put transparency and quality in the cup ahead of the folklore of an origin: it's an organic, smooth and naturally sweet matcha that we fully stand behind.
Is your matcha really organic?+
Yes. The term “organic” is regulated by EU law: it guarantees cultivation without synthetic pesticides or chemical fertilisers. Since you consume the whole leaf ground into powder, it's a criterion that matters especially for matcha.
What's the difference between matcha and regular green tea?+
With green tea, you steep the leaves and then throw them away. With matcha, you drink the whole leaf ground into powder, so you take in far more of its compounds (antioxidants, L-theanine, caffeine).
Does matcha give you energy like coffee?+
Yes, but differently. Matcha's caffeine comes with L-theanine, an amino acid that smooths out its effect: instead of coffee's spike and crash, you get steadier energy and calmer focus.
How do I make matcha without lumps?+
Two habits: sift the powder before mixing, and use water at 70–80 °C (never boiling, or the matcha turns bitter). Whisk in a zigzag until you get a fine foam.
How long does matcha keep?+
Keep it away from air, light and moisture, in an airtight container. Once opened, ideally enjoy it within a few weeks to preserve its vivid colour and aromas.
Is shipping free?+
Shipping is free in France on orders from €50. We also ship to Europe, Switzerland, the United Kingdom, the United States and Canada, with fees depending on the country. Our 30 g organic ceremonial matcha is €20.